The Global Sourdough Market Is Witnessing High Growth Owing To the Increasing Expansion of Bakeries in the World

 

Sourdough Market

Simply put, sourdough is yeast bread made with yeast and water. The yeast used in this bread is quite active, which is why the dough becomes extremely yeasty (though other yeasts may be used). The natural yeast found in sourdough helps to create an optimum environment for the growth of other organisms in the bread. The natural bacteria present in sourdough helps to regulate yeast production so that the latter does not overgrow and cause a bad smell or an unpleasant taste in the bread. The natural bacteria also help to regulate the acid levels in the dough and the resultant flavors. The bacteria present in the bread improves its storing qualities by improving the lactic acid making it better than ordinary bread (and thus cheaper as well), which in turn means that it can be stored for a longer period before having to be reused.

The increasing expansion of bakeries all over the world, especially in the developing regions is enhancing the growth of the global sourdough market. For instance, according to Fi Global, one of the largest segments in the food processing industry in India is the bakery industry that offers several opportunities for development, job generation, and innovation. In 2018. The bakery industry generated a revenue of US$ 7.22 billion. There are over 2,000 semi-organized and organized bakeries in India along with more than 1,000,000 unorganized bakeries. Moreover, the increasing number of artisan bakeries using type 1 sourdough is also accelerating the growth of the global sourdough market.

Many professional bakeries and food service professionals have used the dough for years in their creations and have found the use of sourdough as a vital part of their bread recipes. A well-made and perfectly seasoned sourdough roll, whether for breakfast, an afternoon snack, or an elegant dinner, is a staple of every home. However, for home bakers who are less experienced in the preparation of dough for their dough presses or mixers, sourdough is often used as a more economical and convenient alternative to expensive bakery dough. This inexpensive starter bread is available at the local grocery store and even in some specialty food stores and markets. However, the growing penetration of several commercial sourdoughs in which increased quantities of baker's yeast is utilized to develop proper consistency and quicken the time of fermentation is the main restraining factor that is hindering the growth of the global sourdough market.

Owing to the increasing expansion of bakeries in the region, Europe is witnessing high growth in the global sourdough market. For instance, according to the Federation of Bakers, there are around 1,000 plant bakeries in Europe. Moreover, the presence of key market players in the region is also augmenting the growth of the market. These factors shave resulted in several developments in the global sourdough market. For instance, in July 2021, Puratos UK launched a British-made living sourdough.


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