Growing trend of ready-to-eat foods is fostering the growth of the food encapsulation market
Food
Encapsulation is the process of covering a solid product with a tough coating
so as to prevent a wide range of external conditions from damaging it. Food
encapsulation is like wrapping a tough outer protective shell around a solid
grouping or core of flavorings. These products are usually exposed to varying
degrees of temperature and also to various types of light, and it becomes
important to them that they are resistant to such conditions and able to retain
their freshness. Food encapsulation has immense benefits for a variety of
beverage and food manufacturers but is facing increasing competition from a
number of companies in recent times. Encapsulation allows products to be stored
at a lower temperature for longer durations.
Growing
health awareness among consumers and increasing demand for organic, healthy,
and convenient food products are driving the growth of the food encapsulation
market. It is widely used in dietary supplements, functional food, bakery
products, confectionery, beverages, animal nutrition, frozen products, dairy
products, and others. Thus growing used of food encapsulation in the
preparation of a variety of food is again fostering the growth of the food
encapsulation market. The growing trend of ready-to-eat foods that
require considerable shelf life and should maintain the color and flavor of the
food is again creating demand for food encapsulation.
Key
players covered include TasteTech Ltd., Givaudan SA ADR, Sensient Technologies
Corporation, Balchem Corporation, International Flavors & Fragrances Inc.,
BASF SE (ADR), Symrise AG, Appvion, Inc., AVEKA Group, Firmenich International
SA, and Koninklijke DSM N.V.
The
Asia Pacific is expected to gain significant growth over the forecast period
and this is attributed to the robust growth of the food industry coupled with
the increasing demand for functional food products. According to the India
Brand Equity Foundation, the Indian food processing industry accounts for 32
percent of the country’s total food market, one of the largest industries in
India and is ranked fifth in terms of production, consumption, export, and
expected growth. It contributes around 8.80 and 8.39 percent of Gross Value
Added (GVA) in Manufacturing and Agriculture respectively, 13 percent of
India’s exports and six percent of total industrial investment.
In November 2019,
Givaudan has unveiled what it describes as new breakthrough fat encapsulation
technology which it claims can help reduce up to 75% of the fat content and 30%
of the calories in meat substitutes compared to current market products.

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