The Global IQF Fruits Market Continues To Grow Owing To the Rising Demand for Convenient Food in the Busy Life Schedule of Consumers and the Increase of the Women Workforce

 

The demand for IQF fruits and vegetables drives the need for high-quality, fresh ingredients to make sure the consumers get the best tasting, healthful and nutrient-rich offerings. Serving up tasty, nutritious, but also healthy meals to the patrons is a preeminent way to win their hearts and keep them coming back to the establishment, and IQF fruits and vegetables serve the purpose well. This goes for all types of dining establishments; be it fast food, fine dining, or an upscale coffee house. Customers expect to be offered a wide variety of options when they dine out.

There are plenty of reasons that drive the need for IQF fruits and vegetables, but mostly because of the extreme freshness they come through. The standard time frame required for vegetables and fruit to go bad is only about a day or two at most, but this is not a problem with IQF fruits and vegetables when they are bought from a professional supplier, as the majority of suppliers have set up their own freezing systems.

The rising demand for foods, which are convenient to use every day in a busy lifestyle along with the increase of working women is accelerating the growth of the global IQF fruits market. For instance, according to Catalyst, in 2019, around 76852 women who are 16 years or older were in the world labor force. Various benefits of IQF fruits such as no lumping in the pulpy fruits are augmenting the growth of the global IQF fruits market. These fruits do not need any further processing and can be consumed portion by portion since they do not rot easily.

The quality and taste of the IQF foods should never be compromised for saving time or money. For this reason, users should always try to find a provider that offers the best quality at the best cost. Quality control is a task every food product retailer should undertake diligently to avoid costly mistakes. However, freight cost and high power associated with the technology of freezing fruits while maintaining their nutrition are the main restraining factors, which are hindering the growth of the market. Additionally, lack of infrastructure such as lack of warehouses, poor road conditions, and shortage of power, especially in the developing nations is another major challenge for the growth of the global market.

Owing to the increase of various restaurants and fast food joints in the region, North America is witnessing high demand in the global IQF fruits market. For instance, according to IBISWorld, currently, there are around 196,839 fast-food restaurants in the US, which increased 1.1% from 2020. Following these factors, there have been significant industrial developments in the global IQF fruits market. For instance, in May 2019, Greenyard Frozen UK partnered with Tesco, a supermarket chain to supply frozen fruits, herbs, and vegetable assortment.