The emergence of COVID-19 to Augment Growth of the e-Prescribing Market
Electronic prescribing or e-Prescribing is the use of
electronic tools to prescribe drugs. These tools can include both software and hardware
programs, such as handheld and wireless devices, touch screens, and personal
computers. e-Prescribing provides many benefits to pharmacies, patients, and prescribers
and increases patients' medication adherence. It includes dosage checking and
duplicate therapy alerts. e-Prescribing saves time of doctors and patient by
storing complete information about every prescription
Market Dynamics:
Increased adoption of electronic health record (EHR)
solutions and the growing government support for the adoption of EHR solutions is
expected to propel the growth of the e-Prescribing market. For instance, in
January 2021, WRS Health announced that it has expanded its footprint with the
availability of Neurology-Cloud. A new EHR (electronic health record) and
practice management solution for neurologists.
The emergence of COVID-19 is also expected to offer
lucrative growth opportunities for players in the e-Prescribing
market. Due to the COVID-19 outbreak, the integration of EHR, e-prescribing,
and telemedicine has increased. Moreover, recommendations by the Centers for
Disease Control and Prevention (CDC) to use telemedicine services and the Drug
Enforcement Administration (DEA) regulations for the electronic prescription of
controlled substances have increased the number of e-Prescribing transactions.
Moreover, increasing focus on reducing medical errors, rising
focus on reducing the abuse of controlled substances, and the need to curtail
the escalating healthcare costs is expected to augment the growth of the e-Prescribing
market. However, concerns regarding security and workflow, reluctance among
healthcare professionals to adopt e-prescribing solutions, and the high cost of
deployment are expected to restrain the growth of the e-Prescribing market.
Competitive Analysis:
Major players operating in the e-Prescribing market are Surescripts-RxHub, RelayHealth
Corporation, Quality Systems, Inc., Practice Fusion, Inc., Medical Information
Technology, Inc., Henry Schein, Inc., GE Healthcare, Epic Systems Corporation,
eClinicalworks, DrFirst, Inc., Computer Programs and Systems Inc., Cerner
Corporation, Change Healthcare Holdings, Inc., Athenahealth, Inc., and
Allscripts Healthcare Solutions, Inc.
Major players in the market are adopting various strategies,
such as merger, acquisition, partnership, collaboration, etc., to enhance their
market position. For instance, in April 2020, DrFirst and ID.me collaborated to
make it easier for healthcare providers to verify their identities when
registering to use iPrescribe, DrFirst’s mobile e-prescribing app.
In July 2019 OptimizeRx Corp. announced a new partnership
and integration with NextGen Healthcare, Inc. to provide our clinicians
real-time access to valuable pharmaceutical data and insights that promote
affordability and enhance quality care.
In June 2019, Allscripts acquired ZappRx to diversify its
health IT offerings beyond electronic health record (EHR) technology.

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